
Sponsorship and Promotions
Race Sponsorship
Race sponsorship at Huntingdon Racecourse not only offers wide exposure for your company name, products and services, but also adds an extra dimension to your corporate raecday.
Advertising is the most widely used form of promotion as it targets consumers directly, providing information on product quality, characteristics, price and image. Sponsorship enhances these messages by association with an event that shares the same qualities and image as the branding. A sponsored race or series of races sets you apart from the many companies entertaining on a raceday and enables your guests to become involved in the event, whether by presenting the trophy, choosing the best turned out or simply being able to say, “its our race next”.
It's not just companies that use race sponsorship. Why not celebrate a birthday anniversary or special occasion, with a personalized race title, available from just £750 + VAT.
Sponsorship Packages Include:
- Naming rights to the race e.g. The Huntingdon Racecourse Steeple Chase
- On Course Banners in televisual Positions
- Branding close to the winning post
- Advertising in the raceday programme
- Promotions – trade stand, promotional team or vehicle, literature distribution
- Race title published in every daily national newspaper
- Additional promotional activities throughout the day
- Badges for your guests
- Judge the Best Turned Out
- Presentation to the winning owner
- Souvenir photograph
“Huntingdon Racecourse has offered World Bet Exchange (WBX.com) fantastic promotional opportunities to help us establish ourselves in our first year of operation. Through race sponsorship at meetings which receive excellent coverage on Racing UK and through are Annual Boards at the Channel 4 televised Peterborough Chase Meeting, I feel sure that WBX will receive excellent exposure towards our target audience”
Iain Turner
Horse Racing and Sponsorship Manager
WBX.com